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Alfie Russell

Alfie is best known for his incredible urban adventures which have seen him catch some very special carp over the years. Alfie is no stranger to the world of bait either, having worked in the industry of quality carp food in the past. Alfie’s drive and determination is infectious, his passion for angling runs deep so we can’t wait to see more of Alfie’s adventures in the future as he continues his quest to search out more “off the beaten track” biggies. In addition to joining us as a consultant, Alfie will independently be making and selling his own range of hookbaits, known as Secret Squirrel Hookbaits. The future is bright for this talented young man.